Download e-book for kindle: A Business History of the Swatch Group: The Rebirth of Swiss by P. Donzé

By P. Donzé

ISBN-10: 1137389060

ISBN-13: 9781137389060

ISBN-10: 1349482226

ISBN-13: 9781349482221

This ebook bargains a close and whole research of the method which enabled the Swatch team to set up itself at the international industry. particularly, it tackles the problems of construction restructuring, with the hole of subsidiaries in Asia, and the implementation of a brand new business plan, characterised by means of the circulation in the direction of luxury.

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By P. Donzé

ISBN-10: 1137389060

ISBN-13: 9781137389060

ISBN-10: 1349482226

ISBN-13: 9781349482221

This ebook bargains a close and whole research of the method which enabled the Swatch team to set up itself at the international industry. particularly, it tackles the problems of construction restructuring, with the hole of subsidiaries in Asia, and the implementation of a brand new business plan, characterised by means of the circulation in the direction of luxury.

Show description

Read or Download A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry PDF

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A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry by P. Donzé


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